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Author Archives: heltrev
Red Tractor
At the very heart of the UK food industry we have powered communications for Red Tractor dealing with consumer awareness raising campaigns to strategic crisis communications.
Does PR work?
Does PR even work? “We got nothing back.” Yes we can! I hate to start on a negative but I can’t tell you the amount of times that a potential client tells me that they had a ‘bad experience’ with a PR agency. Although it’s tempting to tell them that they would have a betterContinue reading “Does PR work?”
Helen
I joined DoubleClick during the first dotcom boom in 2001. It was my job to educate national journalists about online advertising.