Juniper’s new study from has found that the total market value of digital content will reach $432 billion by 2026; rising from $211 billion in 2021. This represents a growth of 105% over the next 5 years. This value takes into account pay-per-download revenue, in app content spend, subscription revenue and ad spend over digital content.
After an unprecedented year for the NHS it enters the UK’s most connected brand index for the very first time. Results show that the NHS brand is a crucial, indispensable and loved institution for British people. The NHS enters the Index for the first time in 2nd place – ranking higher than Google, Netflix andContinue reading “NHS enters the 100 Most Connected UK Brands Index”
We’re not sure how we feel about this because we love WhatsApp but the experts are predicting a mass extinction event. A new national survey has revealed the full extent of the WhatsApp mass exodus, with 12.6 million Brits either having deleted the messaging app or planning to do so, as concerns about data sharingContinue reading “Experts predict a mass exodus from WhatsApp”
In a really interesting cyber protest Man Utd fans are intensifying their campaign against owners, the Glazer family by racking up fake clicks on sponsors online ads.
Benefits of giving out free samples You might be a little reluctant to give away free samples or demonstrations of your products and services. After all, there’s no guarantee that you’ll see a return on your investment. However, isn’t that the same for any other form of marketing? Promotional merchandise is all about raising brandContinue reading “Sampling is eternal and here’s why…”
Prognosis from the harley street medical area
How should businesses use Tik Tok?
Whatever stage your business is at you need a stack of apps at your fingertips to engage your audience efficiently and creatively. One thing all start-ups know is that it takes money to make money. When you are trying to get your company off the ground, it seems like every tiny move you make comesContinue reading “The apps that you need in your everyday stack”
Grimes sold 10 images of digital artwork, the most expensive for nearly $400,000, to someone who wanted ownership of the online goods. Its not a marketing trend – it is genuine artwork.
I really like it that consumers are getting harder to read, and are breaking free from the demographic standard boxes which have captured them.